Glitzy Ad Campaign for Diet Coke by Karl Lagerfeld

After featuring the bottle designs, here is a look at the ad campaign for the Diet Coke designed by Karl Lagerfeld. Coco Rocha, Jeneil Williams and Heidi Mount star in the glitzy campaign. The wonderful limited edition bottles feature polka dots, stars and stripes and each bottle is inspired by the three models featured in the campaign. Lagerfeld is reported to have lost 90 pounds in 2001 by consuming only Diet Coke and steamed vegetables, and has been known to employ Diet Coke butlers.