Free People July 2012 Lookbook

Free People brings out yet another unique and fascinating campaign. For the month of July 2012, models Karlie Kloss and Aline Weber are enlisted who portray two sides of darkness and romance. Focus is on denim and dresses, and a contrast of masculine and feminine designs, dark and light hues is seen. Karlie plays the gloomy dark part, while Aline is full of joy in romantic designs. Layering is done with light knits and sweaters, and knee-length socks are paired with dainty dresses. Patchwork jeans and distressed designs are also chic and modern, and speak of the true essence of carefree leisure.

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook

Free People July 2012 Lookbook
Images: Free People