Rumi Neely launches swimwear line

Discover Rumi Neely's chic swimwear line by Are You Am I, featuring minimalist California vibes with five fresh styles to flatter every tone.

Fashion Blogger turned designer Rumi Neely has launched a swimwear line under her brand 'Are You Am I' (R-U-M-I), and replicates a simple yet chic Californian style.

Fashion Toast's Rumi sticks to a laid-back and minimalistic style for her swimwear designs, and presents five styles including four bikinis and a one-piece.

Off-white and nude hues are seen in the collection that will certainly flatter every skin tone, and the designs are skimpy yet have a sporty flair to them.

90s inspired high cuts are seen, and Rumi's AYMI Swimwear reflects the true Los Angeles spirit, and come with a price tag of $100-$250.