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Gucci Spring/Summer 2018 Campaign

Discover Gucci's 'Utopian Fantasy' campaign by Alessandro Michele and Ignasi Monreal: a bold fusion of art and style with a Renaissance touch.

Taking the Gucci brand in a new artistic direction, creative director Alessandra Michele brings the 'Uptopian Fantasy' Spring/Summer 2018 Campaign.

Presented in collaboration with artist Ignasi Monreal, the digital paintings of the campaign take inspiration from the paintings of the Renaissance and Pre-Raphaelite times.

Featuring the Gucci Spring/Summer 2018 ensembles and accessories in a unique and artsy way, the campaign features themes of the earth, sea and the sky.

Also seen in the campaign are mermaids, owls and tigers and the fantasy themed campaign is Gucci's ode to fashion and art.





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