Savage x Fenty Basics Lingerie Campaign 2018
Explore Rihanna's Savage x Fenty Basics—where inclusivity shines! Dive into a lingerie line celebrating beauty in all shapes, sizes & shades.
After a successful launch of Rihanna's Savage x Fenty Lingerie line in May 2018, the Barbados based singer turned business entrepreneur presents the first Basics campaign for the line. With a cast of models of all shapes and sizes, the latest Savage x Fenty campaign is very inclusive, much like the Fenty Beauty foundation which comes in 40 diverse shades.
Keeping the diversity and inclusiveness game strong, the Savage x Fenty campaign shows off the models clad in lace detailed bras and briefs in pastel and nude hues. Women of all shapes are photographed by Hunter & Gatti for the studio campaign, and also give the message of body confidence in the shoot. The Savage x Fenty NYFW Show was also an inclusive one, with different body types walking down the ramp.
