Sir the Label Holiday 2020 Campaign featuring Maya Stepper

Contemporary women's wear fashion label, Sir the Label, offers its collection of Holiday 2020 designs, and heads to Kaua'i, Hawaii for the shoot. Starring model Maya Stepper, the campaign is photographed by Byrdie Mack, and is set into an ideal holiday location with picture perfect beaches, blue skies and clear water.

The German model flaunts a selection of all-white ensembles from Sir the Label including wrap dresses, smocked tops and linen pants. The collection is minimal chic, and Maya is a natural beauty with bronzed skin and tousled hair, done on her by Joanna Luhrs.

Maya Stepper stars in Sir the Label Holiday 2020 campaign

Posing in Hawaii, Maya Stepper fronts Sir the Label Holiday 2020 campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign

Sir the Label Holiday 2020 Campaign