Calvin Klein Jeans & Underwear Spring/Summer 2020 Campaign
Stay ahead in style! Get the latest fashion trends, model buzz, celebrity looks, expert editorials & shopping tips all in one place.
Continuing to cling to provocative imagery, Calvin Klein Jeans and Underwear Spring/Summer 2020 Campaign celebrates the theme of unapologetic confidence and self-love. Photographed by acclaimed photographer Mario Sorrenti with an accompanying video by Bardia Zeinali, the surreal campaign features some of the most popular names in fashion, music and television, and showcases a blend of 90s music video inspired vignettes.
The campaign's star-studded cast includes singer and songwriters Justin Bieber, SZA, Lil Nas X, Maluma, Euphoria's Hunter Schafer, supermodel Kendall Jenner, as well as actor Lay Zhang. Brazen, titillating and enticing, the video features different environments that captures the cast in their own surreal worlds.
The slogan 'Self-confidence is sexy. Deal with it', is unapologetic, and the cast showcases Calvin Klein Jeans' Body Stretch denim jeans with flexible fits, along with the underwear line's Breathable, Strapless and Invisible collections.
