Sofia Richie stars in Kappa x Juicy Couture campaign.

Juicy Couture collaborates with Italian lifestyle brand Kappa, and brings forth an exclusive and glamorous collection inspired by the early aughts. Starring in the campaign is model and influencer Sofia Richie, who instantly captures the eye clad in silk satin designs in hues of pastel pink, blue and black. The year 2020 also marks the 25th anniversary of Juicy Couture, and the renowned fashion brand for the collaboration works on biker shorts, leisure pants, tube tops and hoodies. Sofia opts for a bronzed dolled up look for the shoot, and is photographer by Amber Asaly on location at a Los Angeles chateau. Mimi Cuttrell has styled the shoot, and Sofia wears hair and makeup by Sam Visser and John Ruggiero.

Italian sportswear brand Kappa collaborates with Juicy Couture.

Sofia Richie fronts Kappa x Juicy Couture campaign.

Influencer Sofia Richie looks pretty in pink for Kappa x Juicy Couture campaign.

Dressed in black, Sofia Richie poses for Kappa x Juicy Couture campaign.

Kappa x Juicy Couture unveil collaboration campaign with Sofia Richie.

Kappa x Juicy Couture’s Campaign