Superga Spring/Summer 2021 Campaign

Hailey Bieber is the star of the Superga Spring/Summer 2021 Campaign, and heads to New York for the shoot. Photographed in the previous November, the campaign features stripped-down and relaxed styles for the season. The sneaker brand's latest shoot features the photography of Stevie Dance, and the “people’s shoe of Italy” highlights its new designs at Pier 51 Studios. Hailey is a style icon clad in the Superga 2630 Stripe, the 2705 High Tops, and the new 2490 Bold sneaker in the advertisements, and looks ravishing as she also stars in the video advert.

“Superga is synonymous with Italy so when I was asked to become Superga’s new ambassador, I immediately thought about how it’s one of my favorite countries – I spent a part of my honeymoon there! I love the story and heritage of this brand. Superga is a shoe that has stayed true to its origins and never gone out of style. It’s timeless and classy and I feel it perfectly matches my personal style,” Hailey states.