Dua Lipa goes glam for the PUMA Mayze Sneaker Campaign

PUMA ambassador Dua Lipa turns backstage bombshell as she finally appears in her first solo campaign for the sportswear brand. The British songstress is a sultry goddess as she models the Mayze sneaker from Puma, a classic and versatile piece of footwear. Photographed by the acclaimed Mario Sorrenti, the campaign has Dua dressed up in a bikini top, black jacket, and hot pants, while she highlights the Mayze in black and white versions. Styled by Lorenzo Posocco, with hairdo by hairstylist Chris Appleton and makeup by Samantha Lau, the star catches the eye and is a bold style icon for the shoot.

“The Mayze is the perfect fit, it works for me on stage and off. The classic stacked sole is so versatile, I can work it into any look,” Dua shares. The Mayze is a sneaker featuring a stacked midsole and split, derby construction, and a heel tab. Bold and edgy, its upper takes inspiration from classic PUMA designs.