Parade Underwear Silky Mesh Campaign starring Sydney Sweeney
Explore Parade's Silky Mesh Underwear range, now starring Sydney Sweeney. Style & comfort meet in this exclusive campaign. Level up your lingerie game
Actress Sydney Sweeney strips as she poses for the Parade Underwear Silky Mesh Campaign. The ‘Euphoria’ star turns up the heat as she is photographed by Donna Trope, and showcases designs of lingerie that are created from fully recycled material. Parade also introduces three new underwear styles in fifteen shades for the collection, that give a sensual, nearly naked feel. Bringing forth eight new colorways along with the label’s seven existing hues, the lingerie designs will be a vivid addition to your intimates collection. For the summer, Parade has introduced two new designs in silky mesh, the Brief and the Boyshort. Prices start at $32 for bralettes with underwear starting at $11, and Parade will also be donating $20,000 to Planned Parenthood of Greater New York to support sexual expression.
Lensed in studio portraits, Sydney is styled by Ronnie Hart, and wears rainbow prints, pastel pink, and teal blue designs of lingerie. Her blonde tresses have been done by Florido Basallo, and the star wears makeup by Melissa Hernandez.
“Parade wants to redefine what it means to feel sexy. Sexiness isn’t one dimensional—it’s self expression, it’s depth, it’s confidence, it’s empowerment in your own skin.”
