Self-Portrait Resort 2022 Campaign starring Irina Shayk

Irina Shayk basks in sunlight for the Self-Portrait Resort 2022 Campaign, and heads outdoor for the shoot. Photographed by Harley Weir, Russian supermodel flaunts romantic designs from the label including knitwear separates, lace designs, and embellished pieces, that take the limelight. Stylist Haley Woolens dresses up the brunette in strappy heels, and the model works her magic dressed in chic pieces such as a lace embroidered dress, a black midi-length dress with a side slit, and more. Effortlessly cool, easy and feminine, Irina turns up the charm, with makeup artist Sam Visser and hairstylist Jawara enhancing her beauty with dewy makeup and mussed tresses.

“I’ve always enjoyed wearing self-portrait, and so it was really fun working with Han and the team on this campaign. Just like this collection, it felt natural, easy, and instinctive, and I hope women enjoy wearing these clothes as much as I enjoyed shooting them,” states Irina.

 “Irina has this incredible natural balance of strength and femininity. She has this infectious independence and sense of who she is and epitomizes these different sides of what it means to be a woman which I really wanted to capture with this campaign and collection. She is romantic yet powerful, sensual yet vulnerable all at the same time,” says Han Chong, Self-Portrait’s founder and creative director.