Theory Fall/Winter 2021 Campaign starring Amanda Seyfried and Misty Copeland

For its Fall/Winter 2021 Campaign, fashion brand Theory links up with Academy Award nominee and humanitarian Amanda Seyfried, and bal...

For its Fall/Winter 2021 Campaign, fashion brand Theory links up with Academy Award nominee and humanitarian Amanda Seyfried, and ballerina and philanthropist Misty Copeland. Titled the 'Pursuit of Tomorrow', the campaign sees the work of fashion photographer Craig McDean, with styling by George Cortina, and creative direction from Markus Kiersztan and Ben Sandler, art direction by Satoru Saito. Showcased in juxtaposed images, the designs are flaunted by Amanda and Misty, who are sophisticated chic in minimal daily styles and outerwear for winter. A short film by video director Jason Evans also accompanies the images, and the campaign explores progress and commitment to positive change.

It is vital for children to have access to the arts – it awakens their cognitive skills and gives them confidence. It allows them to be creative. Every child should have that opportunity. – Misty Copeland