Kaia Gerber stars in the Marc Jacobs Daisy So Intense Campaign
Discover Marc Jacobs Daisy's new muse, Kaia Gerber, radiating in the sunlit Eau So Intense campaign. Youthful elegance meets fresh, floral notes.
Face of the Marc Jacobs Daisy fragrance since 2017, Kaia Gerber stars in the campaign for Marc Jacobs Daisy Eau So Intense Eau de parfum. Posing for the lens of photographer Alasdair McLellan, the 20 year old is a charming beauty, basking in the natural sun-kissed aura of the outdoors. Showing off her slender frame, Kaia wears a glittery knit paired with an embellished skirt featuring feathers, all smiles and happy for the shoot. Youthful and chic, the model has her brunette hair piled up in a messy-chic look, with a crown spelling 'daisy' adorning her hairdo. Also holding an oversized bottle of the frame, Kaia is an image of pure joy as she models for the fruity floral scent. Coincidently, the model also did a table read as Daisy Buchanan from The Great Gatsby for amfAR. Styled for the campaign by Katie Grand, the Omega ambassador is dolled up for the shoot by hair stylist James Pecis and makeup artist Diane Kendal. The Marc Jacobs Daisy So Intense scent offers key notes of honey, moss, and strawberry, and the fruity floral scent has notes of pear, rosebud, soft vanilla, and green moss too.