Hailey Bieber stars in the Levis 501 90s Jeans Campaign

Announced as the 501 ambassador in 2019, Hailey Bieber goes chic and stylish as she stars in the Levi’s 501 90’s Jeans Campaign. An ode to vintage style, the campaign has the blonde model posing in a studio setting for the lens of Stevie Dance. Minimal-chic and absolutely gorgeous, Hailey is seen in a white tank top styled with jeans in Drew Me In, a medium wash. Styled by Andrew Mukamal, the model wears her hair in tousled tresses, done by hairstylist Bryce Scarlett and flawless makeup by Nina Park. The 501 90’s jeans are also available in the Mad Love wash, priced at $98. Sizes for the jeans range from 23 to 24 with lengths of 30 and 32.

“Finding the perfect pair of jeans can be a process, so it’s easy to pine for those jeans you had back in the day — the ones that seemed to fit just right. Inspired by that vintage mindset, the ’90s 501® jeans are here, with a midrise and just the right amount of bagginess in the leg,” Levi’s shares.