Cole Sprouse fronts the Versace Eyewear Spring/Summer 2022 Campaign

Cole Sprouse dazzles in Versace's SS22 Eyewear Campaign by Steven Klein, embodying luxury charm in the latest Italian chic designs.

Riverdale's Jughead, Cole Sprouse has been enlisted by Versace as its newest celebrity campaign star. The 29-year-old actor poses for the Versace Eyewear Campaign for the Spring/Summer 2022 season, and poses for the lens of the acclaimed photographer Steven Klein. Shot in a studio setting in New York, Sprouse is his usual charming self, and highlights the latest designs from the Italian luxury fashion house's eyewear line.

Sprouse's charisma shines throughout the shoot, and he also shares the brand's passion for the contemporary world and fashion. His modern masculinity and demeanor is seen in the campaign, and he steals the show, styled by Allegra Versace. Wearing the Medusa Focus, Medusa Mesmerize, and Medusa Dream sunglasses and optical frames, along with Versace’s latest selection of apparel and accessories including gold rings and necklaces, the actor keeps his style game strong.