Mila Van Eeten poses for the Versace Watches Spring 2022 Campaign
Discover Versace's SS22 Watches: Myth meets luxury as Mila & Victor unveil La Medusa & Icon Active pieces in a timeless campaign.
Versace Watches takes inspiration from mythology as well as classical iconography for its Spring/Summer 2022 Watches Campaign. Starring models Mila Van Eeten and Victor Vuokko, the studio-lensed campaign has the models dressed to impress in Versace's latest ensembles, along with the intricate time pieces. Seen in one image, Mila highlights the La Medusa watch, which has a three-dimensional gold Medusa on the face of the watch with a black bracelet. The model also wears rings and hoop earrings from the Italian brand, while another campaign image has Mila and Victor showing off the Icon Active watch, also wearing chartreuse green clothing. Mila also stars in a short video advert which has the backdrop of the sounds of a ticking watch with flashes of statues.
Placed atop columns and plinths, the new season watches are elevated to the timeless allure of antiquity, whilst remaining undeniably contemporary in the sleek and sensual campaign imagery. The futurism of the trend-focused Icon Active watches is enhanced within the mythological context, as the plays of transparency and color, material and camouflage pattern, are brought into focus. - Versace


