Shawn Mendes x Tommy Hilfiger Classics Reborn Campaign

Canadian superstar Shawn Mendes has collaborated with fashion giant Tommy Hilfiger on a Classics Reborn Collection. Posing for the global Summer 2022 Campaign, the 23 year old heartthrob turns up the heat as he shows off the collaboration that focuses on the brand's most iconic designs reimagine, and created using environmentally conscious materials. As part of the 'Classics Reborn' campaign, which is set to launch on 16th May, Tommy Hilfiger will be donating $1 million to mitigating the environmental impact of Mendes’s World Tour – which is a positive move towards a more sustainable future for the music industry. Shawn poses in a sun-drenched natural setting, showing off his buffed physique and ample tattoos, looking casual-gorgeous, dressed in the latest styles from his collaboration with the brand.

"Shawn’s not only a multitalented musician — he also represents a new generation of Futuremakers who understand the need for action." - Tommy Hilfiger