Balenciaga Pre-Fall 2022 Campaign

Balenciaga presents its Pre-Fall 2022 Campaign that continues on 'The Lost Tape' theme that encapsulated the brand’s ’90s-inspired collection. The collection also centers on the popular fashion ideas of this period, while giving “a message from the past about what could have been and never was”. Photographed by British photographer Nadia Lee Cohen, the cast of the campaign includes French singer Aya Nakamura, models Bella Hadid, Kit Butler, Zuo Chen, Abdou Diop, Inti Wang and Lina Zhang. Seen in the campaign are soon-to-be-launched pieces such as three-piece jeans, robe coats, shrunken tops, distressed trench coats, low-rise pants and more. The apparel of the collection is adorned with accessories like the Crocs Bag, XX Bag, Hourglass Bag, Excavator Boot, Kensington Mule, Five-pocket Pantaboots, a selection of jewelry and more.