Serbian pop star Teodora is announced as PUMA ambassador

Serbian pop star Teodora is announced as the lastest ambassador of PUMA.  Known for her daring sense of style and her fearless demeanor, the singer's poise is unmatched, and her style statement is expressed through her clothing, which her 1.3 million followers on Instagram rave about.

“Life didn’t really caress me, I had various ups and downs, but I always fought hard to be the best version of myself,” Teodora shares. “Throughout my career, I advocated and fought primarily for all of us to be equal: whoever we are, whatever we are, whatever our choice is, whoever our partner is, wherever we come from and no matter what our financial status is – for me people are equal. This is how I will teach my child tomorrow, that the most important thing for human, is to be human!” - Teodora

Seen in the campaign, Teodora sports a pair of PUMA’s Mayze Crystal Gallery sneakers, in a white hue with colorful details, including an amazonite-inspired jewel. “This is literally the most successful thing in my life, and I don’t think I’m still aware of what happened to me, because, believe me, I was so small compared to what I am now,” the singer shares. Teodora, as the new ambassador for the brand, will make appearances on the website and social media channels of PUMA, modeling everything from sneakers to athleisure wear.  Along with this, she will be seen in advertising campaigns for forthcoming collections, including the Sportstyle and Training lines, in the months to come.