SZA flaunts curves for the SKIMS Fits Everybody Campaign

SKIMS launches its latest Fits Everybody Campaign starring Grammy-award winning artist SZA. The solutions-oriented brand SKIMS continues to tap into pop culture, and creates viral moments, with the latest set of images starring critically acclaimed artist SZA. For the campaign, the musician puts her curves on show, and shows off the best-selling Fits Everybody collection, which includes buttery-soft underwear, created for every body.

I’m excited to be in SKIMS’ latest Fits Everybody underwear campaign and to align myself with a brand that strives to make women feel both comfortable and sexy. – SZA.

SZA’s honesty, confidence, and dynamic energy are unparalleled. She’s truly the woman of the moment, and I’m so honored for her to be featured in SKIMS’ latest campaign. – Kim Kardashian, Co-Founder & Creative Director, SKIMS

“SZA is a defining voice in popular culture today; a multi-faceted artist who’s an inspiration to women everywhere. We are thrilled to spotlight SZA in this campaign as we believe she embodies the values of SKIMS. – Jens Grede, Co-Founder & CEO of SKIMS

Shunning away the conventional one-size fits all underwear and clothing, SKIMS have take into consideration innovation and design, and have scaled the Fits Everybody collection into nine sizes (XXS-4X) and nine colors, so that finding the perfect color and fit will be a breeze.