Dunhill Spring Summer 2024 Menswear Collection: Rugged Elegance with a Contemporary Twist

Experience the distinctive vision of newly appointed creative director Simon Holloway in the Dunhill Spring Summer 2024 Menswear Collection. Holloway's creative direction sets out to explore a more rugged and casual side of Dunhill while honoring its rich British heritage. With a focus on creating a lighter and more relevant aesthetic, Holloway infuses the collection with a handsome and masculine sensibility, all executed with a thoughtful and sensitive approach.

Bringing his extensive experience from renowned fashion houses such as Agnona, Hogan, and Ralph Lauren, Holloway joined Dunhill earlier this year. His sophisticated and minimalistic aesthetic harmonizes with the brand's legacy while injecting a fresh perspective. Departing from fussy, outdated English garments, Holloway's vision captures a contemporary and refined style that resonates with modern sensibilities.

The Spring Summer 2024 collection features a predominantly neutral color palette, reflecting Holloway's preference for understated elegance. Standout pieces include suede jackets, notably a field-jacket style, alongside luxurious cashmere knitwear, cotton button-downs, and leather separates in rich browns and deep navies. This carefully curated selection of hues and textures adds depth and versatility to the collection.

Tailoring, a cornerstone of Dunhill, receives special attention in the Spring Summer 2024 collection. The tailored garments showcase soft and relaxed silhouettes, ensuring comfortable yet refined looks. The range includes full micro-check wool-cashmere suits, half-lined Belgravia wool jackets, and cotton-silk pleated pants. Each piece is meticulously designed with a focus on detail, highlighting the brand's unwavering commitment to craftsmanship.

Noteworthy pieces in the collection include an impeccably crafted unlined brown suede blouson, offering a lightweight outerwear option for the warmer months. Another standout piece is the navy wool shirt jacket, cleverly incorporating cigar pockets as a tribute to Dunhill's founder, Alfred Dunhill. This subtle nod to the brand's origins, with Dunhill's small tobacconist's shop on Duke Street in London in 1907, adds a touch of history and intrigue to the collection.

Simon Holloway's official debut as Dunhill's creative director is scheduled for February in London, deviating from the brand's traditional show venue in Paris. This shift symbolizes a new chapter for Dunhill, emphasizing Holloway's fresh perspective and the brand's renewed focus on its British roots.