Max Mara's Enchanting Fall 2023 Campaign: A Modern Ode to Émilie du Châtelet

Max Mara welcomes the autumn season with a breath of fresh, crisp air in their fall-winter 2023 campaign. Photographer Ethan James ...

Max Mara welcomes the autumn season with a breath of fresh, crisp air in their fall-winter 2023 campaign. Photographer Ethan James Green captures the essence of this collection as models Imaan Hammam and Karolina Spakowski effortlessly demand attention in a studio setting, showcasing the brand's elegant designs.

Drawing inspiration from the brilliance of Émilie du Châtelet, an influential figure from the 18th century Enlightenment, Max Mara's fall 2023 collection pays homage to the past while embracing contemporary style. The line gracefully weaves together elements of military capes, sumptuous brocades, oversized teddy coats, turtleneck sweaters, and leather bustier belts in a palette of neutral shades.

However, Max Mara doesn't linger solely in the past. The introduction of chunky combat boots, styled by Tonne Goodman, injects a modern edge into the collection. These boots boldly stride into modernity, offering a striking contrast to the layered and cozy ensembles showcased in Max Mara's earlier Beachwear line, unveiled earlier this year.

Accessories play a crucial role in furthering the narrative of this collection. Leather gloves and duffle bags evoke the image of an explorer, someone equally at ease navigating both the world and the labyrinthine corridors of their own mind. In the beauty department, hairstylist Lucas Wilson crafts slicked-back ponytails that exude sophistication, while makeup artist Mark Carrasquillo enhances the models' natural beauty with a deft touch. Max Mara's fall 2023 campaign is a harmonious blend of historical allure and contemporary chic, celebrating the timeless elegance of Émilie du Châtelet's legacy.