Rita Ora Shines in Pepe Jeans' 'London After Hours' Holiday 2023 Campaign

Experience Pepe Jeans' Holiday 2023 campaign. Discover the trendiest styles, modeled by singing sensation Rita Ora. Ignite your holiday spirit!

Rita Ora takes center stage in Pepe Jeans' latest Holiday 2023 campaign, a tribute to the effervescent pulse of London's evening allure. Through the lens of renowned fashion photographer Dan Jackson and the visionary art direction of Lee Swillingham & Stuart Spalding from Suburbia, the campaign titled "London After Hours" beckons with the capital's magnetic nocturnal energy.

The campaign unfolds against the backdrop of the city's iconic nightlife, where every moment is an opportunity for show-stopping fashion. Rita Ora, a symbol of modern versatility, embodies the spirit of the collection with every shot, flaunting attire that mirrors the London skyline at its most radiant. With sparkly pieces that reflect the twinkling city lights to the timeless sophistication of the little black dress, the range is designed for those ready to capture the limelight.

Within this diverse wardrobe, Pepe Jeans introduces denim that's anything but ordinary. These pieces invite wearers to unleash their inner rockstar, combining the laid-back cool of denim with the glamorous sparkle that is synonymous with the city's vibrant after-dark scene. The "London After Hours" collection promises to make every nocturnal adventure in the capital a dazzling spectacle.