Africa Garcia poses underwater for the MICHAEL Michael Kors spring 2024 ad, featuring a zebra print bag

MICHAEL Michael Kors celebrates its 20th anniversary with a vibrant and daring spring-summer 2024 campaign, unveiling a refreshed direction tailored for the modern jet-setter.

Aivita Muze poses in poolside fashion with MICHAEL Michael Kors bag, showcased in the spring-summer 2024 campaign

Helmed by the creative prowess of photographer Mert Alas, creative director Trey Laird, and stylist Alex Harrington, this season’s imagery embarks on a scenic voyage through the picturesque landscapes of Malibu and Los Angeles, with sand, sea, water, and sky serving as the breathtaking backdrop.

Victoria Fawole lounges in the sand, showcasing a sleek MICHAEL Michael Kors watch for spring-summer 2024 campaign

The campaign captures the quintessential essence of the top American brand, featuring leading models such as Africa Garcia, Aivita Muze, and Victoria Fawole, who embody the spirit of confident and adventurous fashion enthusiasts. This release follows the Michael Kors Collection spring ads, further solidifying the brand's iconic status.

MICHAEL Michael Kors mirrored sunglasses

The collection itself spotlights a fusion of bold and sensual elements, ranging from sleek bikini tops to oversized mirrored sunglasses, with each piece striking a delicate balance between sophistication and glamour.

MICHAEL Michael Kors Spring/Summer 2024 Campaign

A notable highlight of the series is the introduction of standout accessories that perfectly complement the season’s aesthetic. Zebra print bags and polished leather jackets pay homage to timeless glamour while infusing a fresh and contemporary edge into the collection.


MICHAEL Michael Kors Spring/Summer 2024 Campaign

MICHAEL Michael Kors Spring/Summer 2024 Campaign

MICHAEL Michael Kors Spring/Summer 2024 Campaign

MICHAEL Michael Kors Spring/Summer 2024 Campaign

MICHAEL Michael Kors Spring/Summer 2024 Campaign