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Deva Cassel: The New Face of Dior's Fashion and Beauty Lines

Meet Deva Cassel, Dior's dazzling new ambassador, blending youthful elegance & global charm for an iconic fashion and beauty legacy.
Deva Cassel is Dior’s New Fashion and Beauty Ambassador

In a move that signifies a new era for its brand, Dior has proudly announced Deva Cassel as its newest international ambassador for both its fashion and beauty divisions. Cassel, who will be the embodiment of Maria Grazia Chiuri’s fashion designs for Dior Women’s Collections and the face behind Dior Makeup by Peter Philips, brings a refreshing mix of youth, elegance, and artistic flair to the prestigious brand.

Born in Rome in 2004, Cassel has enjoyed a culturally rich upbringing, having lived in France, Italy, and Brazil. This diverse background, combined with her fluency in five languages, has profoundly shaped her artistic sensibilities. These qualities, along with the influence of her renowned parents, Monica Bellucci and Vincent Cassel, have nurtured a deep-seated passion for the arts within her. From a young age, Cassel has explored various artistic outlets, including singing, painting, and drama, which have all contributed to her vibrant modeling career that began at 16. Her early foray into modeling saw her gracing the covers of major international magazines, walking the runways at fashion week, , and appearing in ad campaigns for Dolce & Gabbana, showcasing her natural grace and versatility.

Cassel's journey into the realm of acting has further highlighted her broad range of talents. Her acclaimed debut in Laura Luchetti’s film "La Bella Estate," where she plays the muse of a painter in the 1930s, has received widespread praise, marking a significant milestone in her burgeoning career. Her role in the eagerly anticipated Italian series "The Leopard" on Netflix, set to premiere this September, is equally promising. The series, an adaptation of Giuseppe Tomasi de Lampedusa’s renowned novel and inspired by Luchino Visconti’s legendary film, is expected to reveal the depth and breadth of Cassel’s acting abilities.

Deva Cassel's association with Dior as its latest ambassador is not just a recognition of her emerging star power but also a reflection of what the modern Dior woman represents: confidence, artistry, and a global perspective. With Cassel at the forefront, Dior is set to continue its legacy of elegance and innovation, appealing to a new generation of fashion and beauty enthusiasts.

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