Frankies Bikinis Launches "Travel Diaries" Campaign for It-Girls on the Go

Frankies Bikinis, the cult-favorite swimwear and loungewear brand, has unveiled its latest campaign, “Travel Diaries by Frankies Gi...

Frankies Bikinis, the cult-favorite swimwear and loungewear brand, has unveiled its latest campaign, “Travel Diaries by Frankies Girls.” This chic new concept celebrates the brand’s vibrant community of it-girls, showcasing their day-to-day style in various iconic locations.

The campaign features Olivia Aarnio dressing up in Dublin, Allegra Samsen navigating the streets of New York, and Amelia Kring prepping for a night out. With its lo-fi visuals and effortlessly cool aesthetic, the campaign highlights Frankies’ new collection in a playful and stylish way.

New Styles and Timeless Favorites

The collection introduces fresh takes on the brand’s best-selling silhouettes. Fans will love the new iterations of the signature Baby Leopard print, alongside swimwear in bold brown stripes and soft baby blue hues. The line also includes versatile pieces like flattering knit sweaters, breezy summer dresses, cozy cardigans, and flirty booty shorts—perfect for transitioning from chilly winter evenings to sunny spring days.

Explore the first “Travel Diaries” campaign and shop the latest collection now on Frankies Bikinis’ website.