Millie Bobby Brown Drops New ‘Soft Girl’ Fragrance in Chic Pink Knit Look

Millie Bobby Brown is embracing the Soft Girl aesthetic in both fashion and fragrance with the launch of her latest body mist under...

Millie Bobby Brown is embracing the Soft Girl aesthetic in both fashion and fragrance with the launch of her latest body mist under Florence by Mills. The Stranger Things star and beauty entrepreneur announced the arrival of 'Soft Girl', a dreamy, feminine scent just in time for spring.

In a campaign video shared on Instagram, Brown, 20, showcased the delicate vibe of the fragrance in a pink fuzzy knit two-piece, featuring a bold underwear-and-tights combo. The cozy yet statement-making look included a cropped wrap top and high-waisted bottoms, perfectly aligning with the Soft Girl trend that has taken over social media.

For her beauty look, Millie styled her hair into two high ponytails, secured with rose-colored ribbons tied into bows. Soft tendrils framed her face, adding to the playful and romantic feel. Her makeup was kept fresh and glowing, with a dewy complexion, pink-toned eyeshadow, and glossy lips, complementing her effortlessly chic ensemble.

The 'Soft Girl' fragrance captures the essence of femininity with vanilla orchid and raspberry nectar in the opening, followed by a heart of sugared petals, and a warm velvet musk base. Designed to evoke self-love and lightness, the scent is the perfect everyday layering option for spring.

Millie has been making bold beauty statements lately, from her platinum blonde transformation at the SAG Awards to recently sharing that she’s open to shaving her head again. On an episode of Alix Earle's Call Her Daddy podcast, she revealed that she wants to go for the buzzed look again when she has her first child.

"I always tell Jake [Bongiovi] for my first baby, I want to shave my hair off. It was really liberating. I would suggest it for anyone, every girl."

With her ever-evolving style and fearless approach to beauty, Millie Bobby Brown continues to redefine modern femininity—whether through fragrance, fashion, or bold personal choices.

The 'Soft Girl' body mist is available now at Florence by Mills, just in time for the season of fresh, floral scents.