Chloë Sevigny Stars in ECCO’s Spring 2025 "Icons That Last" Campaign

Chloë Sevigny brings effortless cool to ECCO’s SS25 campaign, styling sculpted sandals, sleek sneakers & the viral Pot bag in a brutalist LA villa.

Chloë Sevigny is back as the face of ECCO’s Spring-Summer 2025 campaign, proving once again why she’s the ultimate muse for understated edge. Shot by Brianna Capozzi in a sun-drenched brutalist villa in Los Angeles, the "Icons That Last" series merges stark architecture with Sevigny’s signature "cool without trying" aesthetic.

In one shot, she lounges poolside in a slick black mini dress, her feet twisted into the sculptural Alba sandals while the minimalist Pot bag rests nearby. Another frame captures her mid-stride in a ribbed white mini with lace trim, styled with ECCO’s chunky Biom C-Trail sneakers and slouched crew socks—a look that screams downtown girl on holiday.

The standout? Sevigny leaning against concrete pillars in neutral layers and the Biom C-Trail ballerinas—a style she helped catapult to streetwear fame in NYC, designed in collaboration with Natacha Ramsay-Levi.