Cou Cou Intimates Launches Cotton Voile Collection with NYC Pop-Up

Cou Cou Intimates debuts its Cotton Voile collection and first NYC pop-up, blending romantic design with airy organic cotton from May 30 to June 8.

Cou Cou Intimates is stepping into New York with its first-ever U.S. pop-up, launching alongside a new core collection that blends romantic style with everyday wearability. From May 30 to June 8, the cult-favorite London-based lingerie label will open doors at 135 Wythe Avenue in Williamsburg, Brooklyn.

Timed with the pop-up, Cou Cou debuts Cotton Voile, a dreamy new collection dropping May 29. Inspired by airy French summers, the line features sheer, lightweight pieces—think delicate dresses, floaty tops, Bermuda shorts, and softly tailored intimates—all made in organic cotton. It’s a continuation of the brand’s mission: undergarments that blur the line between sleepwear, lingerie, and ready-to-wear.

At the Brooklyn space, fans can shop Cou Cou’s signature pointelle lace sets, Cotton Jersey staples, and exclusive styles only available at the NYC location. With celebrity fans like Doechii and Sabrina Carpenter, the brand’s first physical retail presence adds a tactile, IRL dimension to its cult online following.