Millie Bobby Brown Named Crocs Global Ambassador for Cozy Campaign

Millie Bobby Brown becomes Crocs’ global ambassador, debuting the faux-fur Unfurgettable clog in the brand’s Cozy campaign.

Millie Bobby Brown is stepping into a new role — as the global ambassador for Crocs’ Cozy campaign.

The Stranger Things star, who says she spent her entire childhood wearing the brand’s iconic clogs, is helping launch the Unfurgettable clog — a faux-fur take on the Classic silhouette. The new style blends cozy comfort with versatility, featuring a plush upper, cushioned footbed, and Croslite outsole for indoor and outdoor wear. A faux fur backstrap adds security and Jibbitz holes for personal flair.

Speaking to Footwear News, Brown said the partnership felt organic. “I love Crocs because it’s all about being yourself, self-expression, and creativity — values I believe in for myself and my own company, Florence by Mills.”

Shot by photographer Lillie Eiger in England’s Surrey Hills, the campaign channels a relaxed, playful vibe. For Brown, it’s more than a collab — it’s a nod to her roots. “I grew up in Crocs on a farm with my siblings. They’re cozy, easy, and perfect for my lifestyle. I think my fans will love them too.”