Model Rainey Forkner fronts Laura Mercier spring 2022 digital campaign

Cosmetics brand Laura Mercier goes digital for Spring/Summer 2022, and enlists Lara Jade for the photography. Starring models Rainey Forkner and Jia Tong, the campaign is a minimal one, with the models posing alongside Laura Mercier's must-have products. Styled by Ali Kornhauser, the duo looks gorgeous, wearing luminous makeup paired with elegant blouses and delicate jewelry for the shoot, giving off very feminine and elegant vibes.

Laura Mercier’s must-have products for the season include the Loose Setting Powder, which celebrates its 25th anniversary this year, the Lunar New Year Limited Edition Blush Color Infusion, and Face Illuminator. Makeup artists Marc Witmer (Rainey) and Tayaba Jafri (Jia) have given the models a radiant and flawless look for the shoot, while hairstylist Thomas Hintermeier works on Rainey’s edgy cropped hair, with Jia’s sleek bob done by Roberto Di Cuia.

“Laura Mercier™ empowers women, the world over, to express and embrace their individual beauty. Every woman gains confidence and the ability to create her own Flawless Face through Laura’s vision, innovative products, iconic makeup artistry and stylish French heritage,” the brand shares about its mission.

Rainey Forkner poses with Laura Mercier Loose Setting Powder

Jia Tong poses for Lara Mercier Spring 2022 digital campaign

Rainey Forkner gets her closeup for Laura Mercier

Jia Tang poses with Laura Mercier Lunar New Year Limited Edition Blush Color Infusion in Ginger

Laura Mercier Face Illuminator in Addiction

Rainey Forkner models red lipstick from Laura Mercier