Hermes Spring/Summer 2022 Campaign
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French luxury fashion house Hermes brings forth its Spring/Summer 2022 Campaign featuring models Cheikh Dia, Merlijne Schorren, Raynara Negrine, and Taemin Park. Photographed by fashion photographer Jack Davison, with the styling works of Brian Molloy, the campaign takes us to fresh and blue skies. Offering a selection of layered textures with a colour palette of yellow, turquoise, pink and white, Hermes takes up to bright spring times. Beauty for the shoot is the work of hair stylist Stephane Lancien, with makeup by Karim Rahman.
Like bubbles floating up into the air, the spring-summer 2022 collection transports us towards bright skies. The collection’s color palette gallops from yellow to turquoise, from pure white to tender pink. Sunlight glides along shoulder lines and skims over leather, over red lips, or over the gold of a handle on a Kelly bag in black box calfskin. Leather becomes graphic lightness, mouliné wool merges and transforms: spring-summer silhouettes invite material oxymorons and layered textures. Inspired, narrative and mysterious, each Hermès scarf design tells a story and carries the illustrator’s mark. Whether the scarf draws us to an island in springtime or to other horizons, it always promises a journey.” – from Hermès