Raquel Zimmermann stars in Pucci Initials E.P. 2023 campaign

Pucci's latest collection, Initials E.P., has taken the fashion world by storm after a stunning runway show last month. Artistic director Camille Miceli unveils an enticing campaign that features the mesmerizing model Raquel Zimmermann, beautifully captured on location in the enchanting city of Florence.

Renowned for its iconic prints, the Italian fashion brand showcases an array of eye-catching dresses, caftans, and separates in this campaign, showcasing their distinctive style and design. But Pucci's resort 2023 line doesn't stop there – it also delights with vibrant and alluring designs that are sure to make a statement.

Photographed by the talented Vito Fernicola, the iconic Raquel Zimmermann takes center stage in the Pucci Initials E.P. collection, exuding pure allure in a series of colorful images. Not only gracing Pucci's campaign, but the Brazilian beauty can also be spotted in Mango's summer collection, further solidifying her status as a sought-after model.

With styling by the renowned Katie Grand, Raquel's signature wavy hair skillfully crafted by Sydney Hayes, and naturally radiant makeup by Miranda Joyce, the overall aesthetic of the campaign is simply mesmerizing. The creative direction and production by Al Dente Paris add an extra touch of finesse to the visuals, creating a campaign that truly captures the essence of Pucci's captivating Initials E.P. collection.

Mesmerizing separates from Pucci’s Initials E.P. collection showcase bold prints

Raquel Zimmermann exudes sophistication in Pucci’s new collection

Form-fitting silhouettes stand out in the Pucci Initials E.P. collection

Raquel Zimmermann gets her closeup in the Initials E.P. campaign