After three years of the pandemic's impact, people's consumption habits have undergone significant changes, with consumers paying much more attention to their physical well-being than ever before. According to reports from the Global Wellness Institute, the global healing economy is predicted to grow at a rate of approximately 10% annually, reaching a market size of $70 trillion by 2025. Within this context, the healing economy, represented by spas, has become a typical example of "self-indulgent" consumption. In this situation, VIIcode Oxygen Spa has gained significant attention for its excellent service and remarkable beauty effects.
Rooted in royalty with centuries of historical heritage
It is widely known that VIIcode is an eye care brand with a legacy of over two centuries, and its eye care products enjoy a high reputation worldwide. However, from the very beginning, VIIcode's focus has not been solely on eye care; it has a profound connection with high-end spas.
As early as the 1960s, the Victor family established the luxurious skincare club, VII Identity Club, on New York's Fifth Avenue. Due to the family's heritage and the fact that one of its members, Burne Victor, served as the official beauty physician to Empress Josephine, the wife of Napoleon, they chose to exclusively serve the top 1% of New York's elite. VIIcode not only became a luxury brand in the spa industry but also sparked a trend of oxygen-based spa treatments in Western high society. For a long time, eye care and oxygen became closely intertwined, giving rise to numerous oxygen-based skincare establishments.
Centuries-old royal technique promoting oxygen circulation
In addition to its exclusive active oxygen plant extract, another highlight of VIIcode Oxygen Spa is the technique for promoting oxygen circulation. The oxygen circulation technique of VIIcode SPA was originally pioneered by Burne Victor, the founder of VIIcode. During his tenure as Empress Josephine's skincare physician, he developed this technique to enhance the absorption of active oxygen plant extract by the skin, ensuring optimal skincare results.
Through centuries of heritage and development, VIIcode has introduced a specific oxygen circulation technique for the eye area. When combined with VIIcode's eye care products, customers can experience both relaxation and exceptional beauty effects. According to customers who have experienced VIIcode Oxygen Spa, the eye oxygen circulation technique not only provides immediate comfort and relaxation but also mysteriously activates the skin's youthfulness, making the eye area firm and youthful.
Collaboration with multiple high-end spa partners, expanding the international spa network
Throughout VIIcode's brand history, spa has always been an integral part of the VIIcode brand. After entering the Chinese market, VIIcode collaborated with several high-end spa clubs to provide users with a comprehensive healing experience, incorporating auditory, visual, olfactory, gustatory, and tactile elements. Its unique products and techniques have brought distinct stories to high-end spas, and its exceptional effects have garnered the favor of many loyal customers.
As spa healing becomes increasingly popular, VIIcode has decided to incorporate offline experiences as part of its long-term brand development strategy. In the future, VIIcode will deepen its collaboration with more high-end spa clubs and provide comprehensive support in product usage and technique training. Of course, when selecting spa partners, VIIcode will carefully evaluate their history, culture, service, and compatibility with the brand, aiming to recreate the ultimate oxygen spa experience of VII Identity Club.
In addition to extraordinary experiences, consumers also pay attention to the quality of service and effectiveness of products. As a high-end luxury skincare brand, VIIcode's product quality has already gained recognition from numerous consumers. With the continuous rise of the healing economy, VIIcode Oxygen Spa undoubtedly has a broad development prospect.
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