Alix Earle TIME100 Creators 2026 cover photo

Alix Earle has reached another major career milestone. The social media star and entrepreneur is the worldwide cover face of TIME's inaugural 2026 TIME100 Creators issue, celebrating 100 of the world's most influential digital voices. Known for turning her candid "Get Ready With Me" videos into a global phenomenon, Alix has become one of the defining creators of her generation, making her a natural choice to front this year's special edition.

The TIME100 Creators list, unveiled on July 14, 2026, recognizes influential personalities shaping culture across fashion, beauty, entertainment, gaming, education, sports, lifestyle, comedy, technology, activism, and more. Alongside the cover, Alix sits down with TIME writer Eliana Dockterman for an in-depth interview about her career, business ventures, and the evolving creator economy.

For the cover shoot, Alix embraced understated elegance in the Emily Dawn Long Kingsley Pleated Column Dress. The ivory gown featured a beautifully structured column silhouette with delicate pleated detailing that added texture while maintaining a clean, modern aesthetic. The minimalist design allowed the craftsmanship of the dress to shine, creating a timeless look that felt sophisticated rather than overstyled. The soft neutral tone complemented Alix's signature sun-kissed complexion and effortless California-inspired beauty.

Keeping the styling refined, Alix wore her blonde hair sleek, smooth, and center-parted, cascading neatly over her shoulders. Her beauty look remained fresh and polished, featuring glowing skin, softly defined eyes, feathered brows, rosy cheeks, and a glossy nude lip that enhanced her natural features. The simplicity of the hair and makeup perfectly matched the elegant mood of the editorial.

Accessories were intentionally minimal to let the dress take center stage. One standout item was the Machete Travel Detangling Hair Brush, featured as part of the beauty styling, reinforcing Alix's connection to the beauty and lifestyle space that first made her famous. The overall styling reflected the effortless luxury that has become synonymous with her personal brand.

Beyond celebrating Alix, the 2026 TIME100 Creators list highlights digital personalities making an impact across nearly every corner of online culture. The lineup includes podcast hosts such as Alex Cooper, Lex Fridman, and Joe Rogan; gaming creators including Valkyrae, Fanum, and iShowSpeed; beauty and fashion leaders like Bretman Rock, Jackie Aina, and Wisdom Kaye; entertainers including Markiplier, Whitney Leavitt, and Maura Higgins; along with educators, chefs, athletes, activists, and innovators who continue to shape conversations around the world.

In his letter introducing the list, TIME Editor in Chief Sam Jacobs emphasized that creators have transformed how audiences discover stories and information. Rather than resisting this shift, TIME aims to combine trusted journalism with the reach and influence of digital creators, highlighting those who have changed the modern media landscape.

The celebration will continue on July 30, 2026, when TIME hosts its second annual TIME100 Creators event in New York City. Alix Earle is expected to join fellow honorees including Jackie Aina, Wisdom Kaye, Kat Stickler, Kristy Sarah, Fanum, Valkyrae, Cleo Abram, and many others for an evening recognizing the people redefining influence in the digital age.

With an elegant editorial, a polished fashion moment, and a place among the world's most influential online voices, Alix Earle's TIME100 Creators cover marks another impressive chapter in a career that continues to grow far beyond social media.