Georgia Ellenwood Fronts Under Armour Canada’s Fall/Winter 2026 Activewear Campaign
Georgia Ellenwood models three Under Armour Canada Fall/Winter 2026 looks, from a lavender fleece to a deep purple hoodie, in a woodland shoot.
Under Armour Canada has picked Georgia Ellenwood for its Fall/Winter 2026 activewear campaign. The Canadian heptathlete appears in three outdoor looks. All three are built around texture and layering.
The softest one is a lavender fleece jacket. It’s a full-zip with a high collar and a plush, fluffy upper half. The lower half is smooth, and the zip is trimmed in dark purple, with a matching Under Armour logo on the chest. She wears it open over a white Under Armour sports bra and light grey fleece joggers with a logo waistband. White socks and pale sneakers finish it off.
Look two is the standout. It’s a deep purple hoodie, oversized and cropped, with dropped shoulders and a big front pocket. Black leggings sit underneath, along with white crew socks and light blue running shoes. Her blonde hair is in loose braids here. A small stone ring adds the only colour.
The third look is more technical. It’s a grey-blue zip jacket with a raised grid texture and light grey sleeves, and the upper arms have dark navy panels. She pairs it with high-waisted black leggings and white sneakers.
Across the set, the styling stays relaxed. Her hair is pulled back with loose strands, the makeup is soft and natural, and she wears small hoops and a thin pendant necklace. Georgia has been with Under Armour for years. She is a Tokyo 2020 Olympian from Langley, British Columbia, and she placed 20th in the heptathlon there. That history makes her a natural fit for a campaign about gear for training and everyday wear.
Want more campaigns in the same vein? Check out GANNI x lululemon’s dance-inspired activewear collection.
For another sporty face, see Yuqi in Xexymix’s Spring/Summer 2025 activewear campaign.
