Kendall Jenner Returns for Intimissimi’s Red Cashmere Campaign

Kendall Jenner is back for the next chapter of Intimissimi’s Ultralight With Cashmere campaign, and this time she’s gone festive. The model fronts the brand’s third drop in the series, dressed in a bright red knit over delicate lace lingerie.

The star piece is the Ultralight Long-Sleeve Cashmere Top, a fitted boatneck style in a rich holiday red. Underneath she wears ivory lingerie from the Pretty Flowers line, which means a triangle bra and ’80s-style briefs. The soft knit sits on top of the lace, so you see the contrast between the two. It’s a cozy-meets-sexy idea, and it’s very easy to copy at home.

Kendall helped make this top a hit in the first place. She wore it on the On Purpose with Jay Shetty podcast, and it took off on social media. She’s now the collection’s digital ambassador, and she says, “I keep coming back to Ultralight with Cashmere, honestly more out of habit than anything else.”

This chapter plays with sound instead of just touch. The campaign leans on a moment of silence to show how soft the cashmere is, and it ties into the Cashmere Cabin, an immersive sound pod Intimissimi opened in New York City. The red top is the holiday colorway, but the line also comes in black, vanilla, blue, brown, gray, beige and burgundy, plus new fall shades like baltic green and port red. Intimates start at $20, and the cashmere tops are $65. Everything is on the Intimissimi website.

If you missed the first chapter, Kendall Jenner’s first Intimissimi cashmere campaign shows her in chocolate brown.

Want more from the brand? Check out Lily Allen’s Intimissimi Pretty Flowers campaign.