JISOO and Travis Kelce Lead Tommy Hilfiger’s Winter 2026 Campaign
JISOO, Travis Kelce and friends share their holiday rituals in Tommy Hilfiger’s Winter 2026 campaign with cable knits and preppy layers.
Tommy Hilfiger is going big on the holidays. The brand’s Winter 2026 campaign, built around “the perfect holiday,” stars JISOO and Travis Kelce, plus a big group of friends from sports, film and social media. Instead of one big ad, it’s a series of weekly videos that will run through the festive season.
The cast is a fun mix. Along with JISOO and Travis, you’ll see Spanish actor Arón Piper, creator Quen Blackwell, New York basketball player Josh Hart and Liverpool players Florian Wirtz, Dominik Szoboszlai and Jérémy Jacquet. Each one shares their own holiday habits, and the tone is pretty funny.
Travis says the season starts when the tree goes up, and this is his first holiday as a married man. JISOO keeps hers low-key, with sleeping in, ordering a meal and having dessert at home. Arón goes for an outdoor winter swim in northern Spain, and Florian fights his sister for control of the DJ gear. Quen uses a light show made of drones as decoration, Jérémy picks music from Guadeloupe and Josh brings goat curry into the mix.
The clothes lean into the brand’s modern preppy style, with rich textures, warm seasonal colors and a lot of layering. Travis and Josh wear a wool work jacket, and JISOO wears a crewneck cable-knit sweater. Dominik is in a lambswool cable knit in warm tones, Arón wears a lambswool cable-knit zip cardigan and Jérémy layers a knitted polo over a striped top. Tommy Hilfiger himself says, “Family has always meant a great deal to me and has inspired my brand from the start.”
The collection is in Tommy Hilfiger stores, online and at selected retailers. For a look at the brand’s last campaign, see Abby Champion’s Tommy Hilfiger Spring 2026 campaign.
Want more JISOO? Check out JISOO’s ALO Fall 2026 campaign.
