Elie Saab Girl of Now Fragrance Campaign
From runway to red carpet, explore fashion trends, model buzz, celebrity looks, and expert editorials that define modern style.
Elie Saab launches its latest scent 'Girl of Now', and for the campaign brings together a 'girl squad' scenario that roams out and about in Paris.
The Girl Squad is all the hype these days, created by celebrities including Taylor Swift, and consists of powerful women, with unique personalities.
Elie Saab's girl squad embodies the element of its latest scent, and the campaign is a reverse fairytale that begins at midnight and has the girls having fun till the wee hours of the morning.
Three models are lensed on the streets of Paris from where they head to a private club, and own the night with their own terms.
