Lily Aldridge is the Face of PINKO Spring Summer 2020 Collection

Italian fashion house Pinko gets into the glam mode for the upcoming collection, and presents the new designs with a trendy campaign. Titled #TakeLifeByTheHorns, the campaign is photographed by the acclaimed fashion photographer duo Mert Alas & Marcus Piggott and features American supermodel Lily Aldridge.

Pinko's Spring/Summer 2020 Campaign has the gorgeous 34 year old going rodeo chic, and is captured on top an electric bull, decked in the most stylish of outfits and accessories. The campaign features the styling works of Vanessa Reid, with creative direction from Riccardo Ruini, and Lily models fringed and sequinned embellished dresses, denim jeans, sleek blazers, cowboy hats and knee-high boots with chain-detail purses from the latest collection.

Lily Aldridge goes rodeo glam for the Pinko Spring/Summer 2020 Campaign

Pinko Spring/Summer 2020 Campaign

Pinko Spring/Summer 2020 Campaign

Pinko Spring/Summer 2020 Campaign

Pinko Spring/Summer 2020 Campaign

Pinko Spring/Summer 2020 Campaign