Gucci Eyewear Spring/Summer 2020 Campaign
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Going retro for its latest Spring/Summer 2020 Eyewear Campaign, Gucci arrives at Los Angeles' Amoeba Hollywood music record with fashion photographer Harmony Korine. With a stellar cast including Chinese actress NiNi, K-pop star Kai and more models, the campaign is an array of charming and colorful images.
A 1980's inspired theme envelopes the campaign and Gucci presents its latest collection which offers oversized optical and sunglasses in cat-eye, square and oval shapes. The campaign includes the art direction of Christopher Simmonds, and also includes a short film along with the print images, set to the tunes of 'Dance Hall Days' by Wang Chung.
