Hailey Bieber flaunts pink hair for Allure US May 2022
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Turning up the glam factor, Hailey Baldwin shows off different sides of herself as she covers Allure US, issue of May 2022. The model, who is set to enter the beauty business with her new skincare brand Rhode, plays things around as she covers the publication, showing off bright pink hair. Baldwin, 25, is a trendy sight clad in a mesh ensemble from Burberry, paired with her wet-look pink chin-length bob. Wearing a metal mesh top ($9,500) with matching leggings by Burberry. Hailey, for the rest of the shoot, embraces her natural brown hair and flaunts an array of sparkling outfits including a silk Saint Laurent catsuit paired with sparkling hair jewels, a floral mesh Private Policy top over a blue Araks bra and a semi-sheer Givenchy top and skirt.
The star reveals the inspiration behind Rhode Beauty, and admitted turning to industry experts including Kim Kardashian, hairstylist Jen Atkin, dermatologist Hyram Yarbro and and aesthetician Charlotte Palermino — who have all founded their own beauty brands in recent years — for advice.
“And then I was able to say, ‘Okay, well, [Kim] did it that way. Jen Atkin did it this way.’ And then from taking all the information, you start to find the way that works for you,” Baldwin told the mag.
She also took dermatology courses online to learn more about the field while developing her brand, but also added, “I think the biggest thing for me is I do understand that there are certain things that I don’t know how to do and I try to be really open about that.”
Hailey's Rhode Beauty is set to launch in June 2022 with first offerings focusing on hydration and repairing the skin’s barrier, with prices under $30.
