Versace’s Holiday 2022 campaign starring top model Lily McMenamy

Italian luxury fashion house Versace presents its Holiday 2022 “A Night at the Opera” fashion film starring Lily McMenamy. Directed by Tommaso Ottomano, with styling by Jacob K, the campaign film, alongside Lily, who is is the main protagonist, also features top models Kit Butler, Sora Choi, Mila van Eeten, Brando Erba, Ismael Savane, and American drag performer Gottmik. Fashion photographers Carlijin Jacobs and Teresa Ciocia photographed the ad campaign, which is inspired by Gianni Versace’s books “Versace Teatro” published in 1987 and 1992. Both books are a selection of essays, and costume and stage design sketches from Gianni which highlight his long-term admiration and work within the world of theatre.

“Images from photographer Carlijin Jacobs, who works between the worlds of fashion and the wider cultural arts having shot the album art of Beyonce’s Renaissance, further showcase the seasonal collection’s union of theatrical opulence with high-gloss immediacy. Knitwear featuring Medusa is among a selection of gift-ready designs, including tailored separates and styles in the brand’s Versace Allover motif finished in crystal to bring added glitz to the Holiday season. Greca Goddess bags and Odissea sneakers are as dramatic as they are harmonious in design and color.” – from Versace


Versace’s Holiday 2022 campaign starring top model Lily McMenamy