Miu Miu Holiday 2022 Campaign

High-end fashion brand Miu Miu launches its Private Wishes Holiday 2022 Campaign, which takes inspiration from contrasting aspects. Actresses You-mi Lee and Esther McGregor, who is also the daughter of actor Ewan McGregor, and model Mona Tougaard are the stars of the advertisements, and look gorgeous in the studio-captured images.

Photographed by Tyrone Lebon, the collection offers a selection of extremely short tops, skirts with embellishments, and sparkling jewelry. The collection is designed around the approach that fashion should be like a uniform, but also includes playful elements such as glittery and feathery accents.

A conversation between clothing reduced to its beautiful essence and detail richness and the functionality merged with aesthetics are conceived to stimulate imagination and to appeal to personal fantasies, all of them different, individual, gently provocative. - Miu Miu

The Holiday 2022 Campaign also highlights the Miu Wander bag, that is created from three-dimensional matelassé napa leather, and is the star of the collection. Be Good Studios’ Lina Kutsovskaya has worked on art direction for the holiday campaign, which stands out among all other holiday campaigns.